Top 5 Fashion Games on Unified Platform in Sweden Q2 2023

The second quarter of 2023 saw notable performances from the top 5 fashion games in Sweden on a unified platform, combining both iOS and Android data. Here's a detailed look at their trends in weekly downloads, revenue, and active users.

Fashion Battle - Dress up game experienced fluctuating weekly downloads, peaking at 3.8K in mid-April but dropping to around 1.4K by the end of June. Revenue varied, reaching as high as $53 in the week of May 22. Active users peaked at approximately 10.9K in early April but saw a slight decline to around 6.5K by the end of the quarter.

DIY Paper Doll saw significant variations in weekly downloads, starting strong with 5.8K in early April but dropping to 129 in late May before rebounding to 2.5K by the end of June. The number of active users followed a similar trend, peaking at 9.3K in early April and then fluctuating, ending the quarter with approximately 6.4K active users.

Project Makeover maintained consistent revenue, with weekly earnings hovering around $10K to $13K. Downloads showed an upward trend towards the end of the quarter, reaching 2.7K in mid-June. The game also had a steady number of active users, remaining around 18K to 19K throughout the quarter.

Jess' Stories - Life Adventure exhibited a steady increase in weekly downloads, peaking at 2.5K in early June. Weekly revenue showed minor fluctuations, with earnings ranging from $144 to $403. Active users climbed from 2.6K at the beginning of the quarter to 7.5K by the end.

Makeup Kit - Color Mixing had a notable increase in weekly downloads, reaching 2.6K in mid-June. Active users also saw an upward trend, peaking at approximately 4.9K towards the end of the quarter.

For more detailed insights and data, visit Sensor Tower.